Almost exactly a year after her first breakthrough run at Indian Wells, Anastasia Pavlyuchenkova finally went all the way. The youngest player in the Top 40 collected her first Sony Ericsson WTA Tour title on Sunday, beating Daniela Hantuchova for the Monterrey Open.

Pavlyuchenkova, 18 years old and the No.3 seed at the International event, had to serve double duty as her semifinal had been pushed from Saturday to Sunday because of rain; so after beating surprise semifinalist Anastasija Sevastova earlier in the day, 63 26 61, she took on No.2 seed Hantuchova in her first Tour final. And it wasn't a smooth start, as she quickly dropped the first set, 6-1. But that's when the big serve and penetrating groundies started clicking.

The title match turned on a dime from the beginning of the second set, as the increasingly aggressive Pavlyuchenkova started cracking winners from both wings, storming back to win 12 of the last 13 games of the match, dusting off the 16 61 60 win with one last swinging forehand volley winner.

Sweden's Jörgen Brink won this year's 86th staging of the Vasaloppet by the narrowest of margins after a dramatic sprint to the finish in the town of Mora.
Brink took his first Vasaloppet crown by beating three time winner and favourite Daniel Tynell by one second. Susanne Nyström won the women's category

IEC in Sports has successfully renewed its contracts with the Heineken Open, PTT Thailand Open, BCR Open Romania and the Grand Prix Tennis de Lyon. All tournaments have been an integral part of the IEC in Sports calendar for many years and IEC is delighted to continue working with all four events in the future.

Hot on the heels of numerous recent announcements for the IAAF World Athletics Series, IEC in Sports, the Stockholm-based media rights expert, is proud to announce a major new signing with RAI, the Italian Public Service Broadcaster.

IEC in Sports, the established Swedish-based Television Distribution Agency, has been re-appointed to handle the international broadcast rights of the prestigious Portuguese Football League - Liga Sagres - for two more seasons: 2010/11 and 2011/12.

Having already announced several deals for its prestigious IAAF World Athletics Series rights over the past few weeks, Swedish-based media rights expert IEC in Sports is continuing its wave of positive news, just weeks ahead of the IAAF World Indoor Athletics Championships from Doha, Qatar. IEC has signed separate agreements for Doha with ESPN UK, the British arm of the world leading sports broadcaster; Setanta Ireland, the continuing Irish arm of the Setanta Group; and The Telegraph Media Group, UK’s leading broadsheet newspaper.

Media rights agency, IEC in Sports, is delighted to announce a number of important new IAAF deals ahead of the prestigious IAAF Indoor World Championships taking place in Doha next month. The new agreements, all concluded in the past few days, come in Russia, Poland, Croatia, Hungary, Romania and the Balkan region.